Introduction:
Loyalty360 is the association for customer loyalty. We bring together the best loyalty-focused professionals from the biggest brands and technology and service suppliers under one roof. Through Loyalty360, these professionals find invaluable resources, networking opportunities, and guidance provided by internal thought leaders and brands/suppliers on the cutting edge of customer loyalty.
Our members are provided with the network and resources they need to continue their path to true customer centricity. Our membership options are focused on brand/marketers and suppliers — and are tailored to meet the specific needs of each.
As an association, our goal is to arm our members with the insights, network, and resources to advance their careers, build stronger brands, and deepen relationships with their customers. We are here for our members and their brands as we work to transform the entire customer loyalty industry.
OUR MISSION
Our mission at Loyalty360, the association for customer loyalty, is to bring together professionals focused on all facets of the customer journey from initial engagement, through to brand loyalty. The association enhances the respective program efforts of our members and facilitates a deeper understanding of the customer via actionable best practices from peers who share a unique passion for and intellectual appetite around customer, channel, and brand loyalty.
OUR VISION
Through Loyalty360 member-only initiatives, programs, and community-driven insights, professionals in the customer loyalty community will find invaluable resources and networking opportunities aimed to help them and their peers across a variety of industries. Brought together by Loyalty360, a community of thought leaders, brands, and supplier partners, come together to address pertinent challenges while deepening expertise and learning to make loyalty programs and processes more effective.
OUR BRAND COMMUNITY
Loyalty360 brand-only meetings allow members to actively engage in a trusted, peer-focused community. Brands can voice, in confidence, challenges and opportunities on their respective customer loyalty efforts, and via the community, derive insight needed to make their programs more effective, their jobs more rewarding, and deepen their industry knowledge.
OUR ADVISORY BOARD AND WORKING GROUPS
Loyalty360’s Advisory Board and Working Groups meet regularly to exchange ideas and address current and future trends affecting customer loyalty. Together, members navigate the uncertainty now inherent in the growing complexity of technology, strategy, and regulations. The community and industry thus work in unison to elevate their brand performance and their program performance. The Advisory Board and Working members work to:
- Determine relevant and needed research topics, data points, benchmarks, and standards for the industry.
- Provide a member-driven forum for feedback on current or potential solution providers, understand industry trends, and provide insight for those running programs to elevate their offerings.
- Suggest opportunities for community improvement, and discuss potential partnerships and growth opportunities within the community.
- Play an integral role in planning topics, recommending and vetting speakers, and suggesting enhancements for Loyalty360 conferences and virtual events.
PARTNERING WITH OUR VENDOR MEMBERS
Our vendor members receive valuable access to our analysts who have a wealth of experience in evaluating and guiding providers. We partner with vendor members, providing extensive opportunities to build their presence through the publication of thought leadership content to our member-only content sections on Loyalty360.org, in our daily email newsletter, and via advertising and promotions on social media. Partners are also featured in our digital magazine, through podcasts, and in video interviews addressing the biggest challenges marketers face today.